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April 3rd, 2012

In the past, most office software was just that, office software. There was little to no ability to make the software yours, to set it up how you like. This has been changing in the past few years, with many programs allowing for customization - settings and appearances can be altered to suit users’ needs and preferences. Microsoft Office 365 is one such program.

Microsoft Office 365 is first and foremost a suite of familiar office software for businesses to use in their day-to-day operations. But just because this software is instantly recognizable as a Microsoft product, it doesn’t mean that you can’t make some small changes to personalize your computing workspace. Here are a few ways you can do just that:

Set Your Profile Picture You can set a profile picture which will show up on any window or application that has the ability to show your image - e.g., Microsoft Lync. To set your picture:

  1. Log into Office 365 and go to the Home page.
  2. Click the My Profile header. It’s located in the top right hand side of the screen, underneath your name.
  3. Click Change Photo.
  4. Choose your photo by selecting Browse. It’s recommended that your picture be under 100kb in size, you’ll get an error message telling you if it is any larger. When you have selected your picture, press Save.
Add a Signature to Your Emails Many business emails include a signature at the bottom, a way to make each email seem a little more personal, or provide more information including contact details and a potential message about an upcoming promotion. To set your signature:
  1. Navigate to the Outlook page, click on Options. It’s located in the top right hand side of the screen, underneath your name.
  2. Click See all options from the drop-down menu that opens.
  3. Select My Account, followed by Settings which is located in the left hand menu.
  4. Under the Mail Tab, you will have an option to edit your signature. If you want Outlook to automatically place your signature on every outgoing email, click the radio button below the signature that says Automatically include my signature on messages I send.
If you don’t choose to have Outlook automatically add your signature, you can add the signature in your email by selecting the Messages Tab in each new email, and clicking the little arrow below Signature. A list of created signatures will be shown, select the one you wish to use.

Add Your Picture or Logo to Your SharePoint Site If your company uses SharePoint, you can add a logo or picture to enhance what is a relatively plain environment.

  1. First, you need to create an image. You can use almost any picture, just ensure you can legally use it. Get creative, this is your space!
  2. When you have the image you want to use, open SharePoint, click Site Actions and select More Options.
  3. Select Picture Library, and in the window that opens, select a name for a new library, and press Create.
  4. Your new Library should be on the left side of the screen. Click to open it and select Upload.
  5. When your picture shows up in the library, select it twice, so it’s in its own window. Copy the web address from the top of the page.
  6. Under Site Actions select Site Settings followed by Look and Feel.
  7. Beside Logo URL and description paste the URL you just copied. Click Ok and your image will show up on your SharePoint site.
With a few steps you can make Office 365 a little more personal. Just be sure that you can legally use the images you select. If you would like to learn more about Microsoft Office 365 or any other Microsoft products, give us a call.
Published with permission from TechAdvisory.org. Source.

March 30th, 2012

It’s hard to find someone who isn’t using social media in some way, or at the very least isn’t aware of its existence. Companies are becoming wise to this and are starting to utilize social media tools to build their brand, or bring in new customers. If your company does not use any form of social media, it may be time to look into getting your business out there.

Social media, once called a fad, has become the norm and is going to be with us for some time. A large number of companies already have an online presence, and are taking advantage of the benefits that social media can bring. Here are a number of things you can do to get your social media adventures underway.

Be Clear on Social Media It’s important that before you start looking into the different forms of social media that are out there, you are clear on what social media is, and what it isn’t. Social media is a way to meet people, and share content and ideas with them. For companies it’s a form of non-traditional marketing - think of it as soft marketing - it’s not meant to be the place where you flog your products, rather a place to develop interest in your company, so people will want to do business with you. By using social media you can show people who your company is, and connect with them on a more personal level. If you are clear on what social media is from the beginning, there’s a higher chance that you’ll be successful when you develop your online presence.

Before You Launch Into Social Media There are a number of things that your company needs to have either already done, or considered, before you jump in:

  • Have a website: It’s a good idea to have a solid website with information about your company, contact information, products and services. Most potential customers will look at your website after looking searching for you online, and before they choose to do business with you, so your website needs to provide the relevant information they are looking for. If you don’t have a website, or feel yours is lacking, it’s easier than ever to get a professional looking site. With a quick search you will be able to find some competent designers.
  • Get educated: It will be beneficial to educate yourself on current trends regarding social media. This can be done by simply going to social media websites, taking the free introduction tours and reading blogs related to the sites. Beyond that you should also research your competitors’ websites and Internet presence. Observe what content they have online, and more importantly: what they don’t have. It will also help to connect with and observe industry experts, see what they post online, and note the style and tone they use. This will help provide you with a sound knowledge base from which you can then create a more effective online presence.
  • Set goals: As with any step in business, you should have a plan with realistic goals. Aim for results that are achievable for your company. If you’re a small, local IT company that focuses on providing support for banks, don’t expect to have the same massive hype that Microsoft and Apple do. Clearly set objectives and review periodically.
  • Develop a focus: In real life, you can’t be all things to all people. The same goes for social media. You need to develop a focus on what type of online content you would like to share. You should aim to create content that your customers will want to share with people.
  • Stake a claim: You should to go to the main social media websites - Google+, Facebook, LinkedIn and YouTube - and reserve your personal and business usernames. This is important because it will make you look more professional by having the same username across all sites, and users will be able to find you easier.
  • Ask for help if you need it: While some companies make social media sound easy, it can be deceptively hard to master. If you feel lost, or are having a tough time with it, there are knowledgeable consultants out there who are happy to help.
Time to Get Social When you feel you know what direction you will take, it’s time to start developing your online profiles. It can be tough to decide which social media tools to utilize. Unfortunately there is no right answer. Most small businesses follow the crowd, and this means having pages on Facebook and Linkedin. This does not mean that you should join these networks simply because they have the most users. It is recommended that you follow what similar businesses or direct competitors are doing. If they are on one service but not another, do the same to begin with, but be on the lookout for new social media sites, or features being added to existing sites.

One Thing to Not Forget There is one really important thing we can share with businesses thinking of pursuing social media: it isn’t a turnkey operation. You can’t just, “set it and forget it.” To be successful, you need to be active by posting updates, news, and above all interacting with the people who reach out to you. After all, they are your customers. If you do establish your social presence but forget to keep it up to date, you will be the company that’s forgotten.

If you would like help with your social media strategy, please get in touch with us. We’d love to hear from you.

Published with permission from TechAdvisory.org. Source.

March 27th, 2012

The smartphone has become an essential and integral business tool. One such phone, the iPhone, was initially introduced and focused on the private market, but there is a recent trend of businesses switching from current devices to the iPhone, for their main business phone. Apple has recently released a new program aimed at helping IT staff better manage a group of iPhones.

The program is called Apple Configurator, and is aimed at helping iOS business environments better manage devices - specifically the iPhone. Admins can use the program to configure and manage up to 30 devices at the same time, thus allowing for easier device management. One good selling point: the program is being offered for free. This makes it ideal for small businesses using iOS and OS X as their main operating environment.

What Can I Do with Apple Configurator? As noted above, the program is for device management. It allows you, or the administrator, to update, configure, restore and import/export apps to devices using iOS. With Configurator you can also put devices into different groups based on jobs - e.g., if you have two staff in IT, and one in sales, they may need different apps, so you can manage the devices based on each group.

Another interesting feature is that you can set which computers the phone will sync with, allowing for safer data transfer. Also, you can backup user settings, and assign them to another device if one is lost or needs to be replaced.

The one downside is you will need to have a system running Mac OS X 10.7.2 or later for Configurator to work. If you have not kept your system up to date, you will need to get started.

How do I get Apple Configurator? The program can be found and downloaded in the Apple app store. From there it’s just a matter of setting up the program and hooking up the devices.

Overall, this is a good program that is easy for the busy small business owner or IT manager who does not have time to manually plug in and update all Apple devices. If you would like to learn more about this program, the iPhone or other Apple products, please contact us.

Published with permission from TechAdvisory.org. Source.

March 24th, 2012

Ever since the computer became a household item, malicious software has been developed, aimed at causing havoc, or worse, stealing information. Businesses and governments have spent untold amounts of money to ensure safety from all sorts of cybercrime, but it is still a rising trend.

A quick Google search for “cybercrime trends” yields over 78 million results, the majority of which are likely to affect large enterprises or governments. While it is beneficial for all businesses to be aware of the major trends, there are a number of threats that will affect small businesses more than others. Here are some current cybercrime trends that SMEs should be aware of.

Mobile Malware Smartphones are becoming ever more popular, and with this popularity has come an exploding number of apps. Malware developers have been picking up on this during the past few years and there have been an expanding number of apps dedicated to attacking your phone or mobile platform. The most common type of malware on mobile devices is spyware, followed by SMS Trojans. SMS Trojans run in the background of some applications, and make international calls or text messages from the developers’ services causing huge phone bills. The final form of malware targets online payment apps on the phone.

One of the main reasons this form of malware has become so popular is due to the openness of some markets, such as the Android Market. The owners of the app markets are working to track down and get rid of the guilty apps on their marketplaces, but you still need to remain vigilant. while installing apps. Look at the developer of the app - how many times has it been downloaded? Maybe double check the app’s integrity online before installing and double check the app on the internet.

Open-Source Malware Kits A common thing malware developers do is write code for malware and then sell it to interested buyers. But a rising trend is that developers are writing malware that is open-source—any person can download and change it. The worrying thing is, many developers of already powerful malware have been releasing open-source versions of their software. This means that there will be an increase in the number of malware attacks out there, as devious developers can easily come up with more elaborate hacks.

Banking Trojans Along with the open-source malware kits, there has been an increase in the number of banking trojans—aimed at stealing account information and passwords. While these trojans have been a threat ever since banks first started offering online banking, they have become popular again as people and businesses are starting to move their online banking onto mobile devices, and the trojan software is easily accessible. This makes mobile banking apps an easy target.

With cybercrime on the increase, now is a good time to review your security, ensure its up to date and remind employees of your mobile device policy. If you don’t have a policy in place, or feel that your security is inadequate, give us a call, we are happy to help you. Remember: with good security and knowledge, there is no reason you should fall victim to cyber theft.

Published with permission from TechAdvisory.org. Source.

March 20th, 2012

Apple is a company that in recent years has released a number of excellent products and has gained a following of incredibly devoted fans. One of the most popular products Apple produces is the Apple iPad, and in early March they announced the next version of the iPad, the New iPad. Does it live up to the hype? Will it be useful for your business?

The answer: yes, and no. The New iPad (that’s the actual name) takes the good parts of the iPad 2, and adds a few improvements including a new 5 mega pixel camera. The biggest change is the New iPad has the Retina Display, with a screen resolution of 2,048 x 1,536 pixels, making it one of the best Tablet displays on the market. Other changes include a new, slightly faster processor, and a slightly heavier (by 10 grams) body. Changes aside, the New iPad looks exactly the same as the iPad 2.

Apple has stated that the price of the New iPad will start at USD 499 for the 16 GB Wi-Fi version. There will be a version that connects to 4G mobile data networks, and the price for that version will start at USD 629 for the 16 GB version.

What Does this Mean for My Business? In truth, the New iPad means whatever you want it to for your business. Apple has said on many occasions that they want to bridge the gap between interaction and creation with the iPad. The New iPad is a step toward this goal, but it won’t be very useful for users who work with spreadsheets or other data-heavy programs. If you or your business gives lots of presentations, and doesn’t need to use the advanced functions of programs, then the New iPad could be a useful tool. It really comes down to how you, as a manager and company, operate. You can pretty much guarantee you will find some use for the iPad, it just may not be a Key Success Factor.

The one downside is the price. As a small business it can be hard to justify spending over USD 600 per iPad with data connectivity, when the iPhone costs far less with a plan and can do pretty much the same stuff, if not more.

Scam Warning As with most other Apple products, there is sure to be a number of scams surfacing over the next few weeks saying that you’ve won a free iPad, can get a free iPad, or any number of similar come-ons. It is a good idea to let your employees know that Apple doesn’t normally give away its products, and will definitely not post on people’s Facebook pages or put banners on websites advertising such a thing.

Apple has taken steps toward giving businesses a new way to operate, and the New iPad offers some great functions for businesses. If you’re thinking of adopting the iPad into your business, or would like to know more about the New iPad or Apple’s products, please contact us.

Published with permission from TechAdvisory.org. Source.

March 16th, 2012

We all use technology, and many of us are comfortable setting up and using multiple programs, but what happens when a product stops working? Most business owners or managers will be on the phone to support looking for answers, or wading through hundreds of search results for a fix. Does it have to be so hard?

The answer is: No, it does not have to be. Microsoft Office 365 is a good example of a suite of programs with a strong background of troubleshooting and support resource data bases. If you have a question or problem while using Microsoft Office 365, there are a number of ways you can get the problem solved.

  • Troubleshooting Tool:  This tool should be the first place you look when you have questions or need support. When you go to the page you will asked four questions and presented with links to solutions based on the answers given.
  • Office 365 Community: The community, run by Microsoft, provides information on all aspects of Office 365 with the majority of the information being provided by users of the various products. This community also has information on updates and commonly asked questions. It’s a good idea to check with the community to see if there are any other users who have had the same questions or issues as you.
  • Office 365 Technical Blog: If you can’t find answers on the Community page, try looking at the Technical Blog. The blog is run by Microsoft engineers and is a direct link to the developers of the product you are using. Any answers to questions on this blog will often be straight from the source with the answers usually being more on the technical side with lots of explanations or update information.
  • Tools and Diagnostic Wiki: This is a wiki article that covers products in the Office 365 suite. Think of this as the umbrella section that covers troubleshooting of all issues, while providing you with links and updates related to troubleshooting. You can search issues based on product plan, specific products, services, and more. If you are having a problem not covered by the other resources, chances are you will find the answer here.
With comprehensive coverage and a number of different places to go to when you have questions or a problem, you should be able to get back on track in no time. Please contact us if you would like to know more about Office 365 or any other Microsoft products.
Published with permission from TechAdvisory.org. Source.

March 15th, 2012

Hackers have gotten pretty advanced in the past few years, and one of the most complicated hacks talks to you while it goes about its business. There is a new hack targeting businesses with the aim of stealing banking information. Be on the look out as this is one of the most devious hacks yet.

The hack, a variation of the Man-in-the-browser (MITB) hack, is a form of Trojan horse that mainly infects a Web browser and has the ability to change a Web page, insert orders or transactions covertly. The user will not notice any change to the website. This particular hack infects user’s computers with a Shylock malware program, a new form of malware that focuses on bank accounts and financial transactions.

The user goes to a banking website, attempts to log in and is given an error message stating that security checks are being undertaken. After a few minutes a window pops up telling the user that a representative from the bank will be contacting them to go over their account details. A chat window will open up and the “representative”, who is really the hacker, will ask the user for their account information. While the user and hacker are talking, the hacker will log into the account and proceed to go to town, so to speak.

At this time, it seems like the hack is not widespread, but it is spreading, and it is one of the more sophisticated programs out there. To learn more about this or any other security threat that may have you worried, please contact us.

Published with permission from TechAdvisory.org. Source.

March 14th, 2012

Hey, it's nowhere near the gargantuan status of Facebook or Twitter, but lesser-known Pinterest has a following, and especially if your target market is females, it can be a very versatile and unique online marketing tool – that is, if you use it the right way.

What is Pinterest? In a nutshell, it's something like a social media scrapbook, album, and bulletin board combined. Each interest / theme has its own 'Pinboard' where you put photos, videos, or other media that interest you.

What makes Pinterest unique is its concept, which has been consistently growing in popularity, especially with female audiences. And while Facebook and Twitter are more open to overt advertising, Pinterest takes a more conservative stance. While advertising isn't exactly prohibited, the marketing should definitely be more subtle and more consistent with a personal Pinterest profile. Here are some basic tips that will help you utilize Pinterest to your advantage.

1. Understand your market. The first question you should ask yourself is if Pinterest is something worth your time investment. Since the majority of Pinterest users are female, ask yourself if your products and services appeal to them directly.

2. Invest time. As in many other social networking sites, you need to put a personal and human touch to your Pinterest profile and in the way you interact with your audience. Log in often, update regularly, and respond quickly to any kind of feedback. Let your audience know that you're there.

3. Use other social media to augment Pinterest. Since Pinterest is less known, use your other social media accounts to point people your way in Pinterest, such as Tweeting or updating your Facebook status with your most recent Pinterest profile update.

4. Talk about what you represent. As mentioned earlier, since Pinterest isn't big on overt advertising, you need to market yourself in a different way. Talk about what your brand is all about. What do you represent? What content can you provide that would inspire your audience to share on their own Pinboards? If you're a furniture company, for example, you can try giving some tips on basic interior design and picking the right furniture pieces for spaces, with pictures or videos. What's good about Pinterest is that it challenges you to be more creative, and thus, more appealing to potential clients.

If Pinterest interests you, give us a call so we can discuss how you can maximize this new social media platform for your business.

Published with permission from TechAdvisory.org. Source.

March 11th, 2012

Disaster: it could be as small as deleting a critical file or as big as the natural disasters that have been striking with more intensity in the past few years. Any way you look at it, disaster will strike eventually, in some form, leaving you with a problem to solve. It’s important to have a plan for when something happens. Do you?

Most companies have at least basic protection from emergencies and disasters in place. The most common forms of protection are insurance, server and computer backup, and basic preparations as required by law. While these protective measures are considered adequate for most companies, there is still a chance a disaster will strike, leaving your company in the lurch.

In the recent months and years an increasing number of occurrences, such as the earthquake in Japan and flooding in Thailand, have caused widespread disruption to businesses. To counter this, two business initiatives have risen to the forefront: Disaster Recovery (DR) and Business Continuity Planning (BCP). In fact, these two terms have become common buzzwords, a quick internet search returns over 53 million hits on business continuity alone. The problem is that many professionals are unclear on what each really is. It’s important to be clear on each topic and the basic steps to take to be prepared for any disaster.

What is a Business Continuity Plan (BCP)? BCP, first seen during the Y2K scare of the late 90s, is a plan that covers the way an organization prepares for and maintains all critical business functions. BC planning is comprised of activities that ensure maintenance, stability, and recoverability of service before, during, and after a disaster. The plan is typically set up on a day-to-day basis, and covers the whole organization.

It’s important to have a BCP for your organization because if something happens and you can’t deliver to your customers, they will go to another company.

What is Disaster Recovery? Disaster Recovery is considered a part of the overall continuity plan that focuses on the technical side of the business, including components such as data backup and recovery. Think of BCP as an umbrella and DR is under the umbrella — if you don’t have a disaster recovery plan, the overall umbrella is more or less useless.

What Should be in Your DR and BCP Plans? These plans both share a number of similarities, generally following the same steps involving the same elements. Both plans should include:

  1. An operational plan for a number of disasters that could happen in your geographical area. The plans should cover occurrences as small as computer hardware errors and as large as massive natural disasters.
  2. A succession plan for you or your top management.
  3. Training for substitute employees on important tasks.
  4. Cross training of your employees on the basics of different roles so they will be able to take over if need be.
  5. A communication plan focused on different crises, including ways of communicating if networks are down.
  6. Off-site meeting places for staff and managers.
  7. A focus on safety. Foster partnerships and communication with local and emergency response services: Fire, Police, National Guard, Search and Rescue. Ideally, all employees should at least know basic first aid. If you have employees who are volunteer members of local Emergency Response Services, ask them to be responsible for teams.
  8. Daily plans to backup your Enterprise systems, along with training and testing of recovery of systems.
  9. Training and testing of all employees to practice recovery activities in situations as realistic as possible.
It’s important that you conduct regular tests of your systems and processes, and make changes as needed. Be aware that your business is always changing and so should your Business Continuity and Disaster Recover Plans.

With a carefully prepared and practiced plan, your business should be ready to face a variety of disasters with minimal downtime. If you would like to know more about Business Continuity and Disaster Recovery please contact us.

Published with permission from TechAdvisory.org. Source.

March 8th, 2012

A cursory look at history will tell you that misfortune and disaster often happens when you least expect it. And since history repeats itself, it's only prudent to assume that the same can happen to your data.

A natural disaster, sudden hardware breakdown, human error – these are just some of the things that can compromise important company information. So the question is: are you prepared if this should happen to you?

The high cost of downtime Did you know that for small to medium-sized businesses (SMBs), the average cost of downtime is about $12,500? And that's beside all the headaches you're bound to get from a steady loss of clients (as your downtime continues) as well as from the hefty fines and lawsuits that you will probably have to face.

All this is why, with most (if not all) businesses nowadays that depend on electronic data to support their day-to-day operations and transactions, an effective disaster recovery plan is a necessity.

For many, especially SMBs, outsourcing data recovery is the more efficient and cost-effective way to address disaster recovery. Of course, since we are talking about sensitive and important company data, it is also important to assess several factors that will affect your choice of vendor, such as the time it takes them to put you back online, and the regularity and frequency of backups.

Recovery in the cloud While there are still some organizations that rely on traditional disaster recovery methods, there is a growing demand for cloud-based disaster recovery, since it's less complicated to manage (especially for the organization itself) and much more affordable.

Cloud-based disaster recovery enables you to be free from a dependence on hardware, and also usually increases the frequency of backups to an offsite server, making data recovered in case of any incident very recent and much easier to work with. Cloud-based recovery has many more advantages, but the bottom line is that it allows you to be back to normal in a matter of hours, and sometimes even less than an hour – minimizing any negative impact on operations and productivity.

Don't make the mistake of being unprepared when disaster strikes – and it will, sooner or later, to a degree you can never predict. So it's best to make sure you take measures to ensure that your data will always be kept safe, secure, and recent. Contact us for a comprehensive and custom plan that will meet your specific needs.

Published with permission from TechAdvisory.org. Source.